SCORE

As of March 6, 2020, there have been 164 confirmed cases in 19 states and a total of 11 deaths from COVID-19 (coronavirus), the Centers for Disease Control and Prevention (CDC) reports. By the time you read this, that number will undoubtedly be higher.

The CDC urges businesses to prepare for worst-case scenarios regarding coronavirus. Here’s what to do.

Stay on top of the news

With rumors spreading faster than the virus itself, look to reputable sources for facts.

Identify key functions and risks

If you already have a disaster plan, use it to identify your most important business functions. Then think about how a pandemic might affect them.

  • How will you stay open if half the staff is out sick or caring for sick family members?
  • Who are your employees with critical skills who can’t be easily replaced on short notice? Can you train someone quickly, perhaps even outsource their work? 
  • What might happen if products you import from China were restricted?  

Keep your workplace safe

At work, remind employees to practice basic hygiene, as they would during cold and flu season.

  • Provide plenty of tissues and hand sanitizer throughout the office.
  • Keep bathroom soap and towel dispensers full and encourage regular handwashing for at least 20 seconds each time.
  • Clean surfaces regularly and provide disposable disinfectant wipes so employees can wipe down shared surfaces, such as keyboards, cash registers or desks, before using them.
  • Provide disposable gloves for employees who use shared tools or touch the same surfaces, such as warehouse workers or shipping clerks.
  • Because close contact allows viruses to spread, consider rearranging workspaces to keep workers at least 6 feet apart

Watch for symptoms

Know the symptoms of coronavirus—fever, cough and shortness of breath.

  • If workers have even mild cold or flu symptoms, send them home.
  • Keeping employees from coming in sick may require providing sick pay and removing limits on sick days.
  • If an employee gets sick at work, sanitize their work area after they go home.

Work remotely

If possible, have employees work remotely.

  • If using their own computers, ensure employees use your company’s virtual private network (VPN) to access data, encrypt emails, install antivirus software and activate firewalls.
  • Choose communication tools for instant messaging, project management and virtual meetings; Zoom, GoToMeeting and Zoho Meeting are three video conferencing apps to consider.

Restrict travel

Eliminate non-essential employee travel, especially to events with international audiences or areas with coronavirus outbreaks. Employees who have recently traveled to an affected area should self-quarantine at home for 14 days after their return.

Plan for absenteeism

In addition to employees who are out sick, many healthy employees will be stuck at home caring for sick family members, caring for children if schools close down, or unable to get to work if mass transit shuts down.

  • Cross-train employees, supervisors and managers to cover others’ jobs, including working in other departments and geographic locations if necessary.
  • Develop a relationship with a staffing service so you can quickly bring on temporary workers.
  • Identify positions that could be outsourced.

Check your coverage

Business interruption coverage covers income lost when you shutter your business due to disaster. However, it typically doesn’t pay out unless there is physical damage to the business. Talk to your insurance agent to see what, if any, coverage you would have if coronavirus forces temporary closure.

Communicate continually

Communication is key to preventing panic.

  • Make sure employees clearly understand the reasons for any policies you implement.
  • Direct them to reputable sources of information to stay abreast of the situation.
  • Use the Crisis Communications Planning Checklist to develop a communications plan.

For food service businesses:

The National Restaurant Association advises contacting your local health department for guidance and updates about coronavirus in your area.

  • The NRA website has information and to resources to help restaurants prepare for a coronavirus outbreak, including a coronavirus fact sheet in both English and Spanish.
  • Dine-in business may drop off significantly, but this can be an opportunity to ramp up delivery or takeout sales.
  • Bringing takeout customers’ orders to their cars can minimize potentially risky contact.

For retailers:

Prepare for supply chain issues and product shortages by seeking alternative suppliers.

  • Keep in touch with suppliers to get alerted to problems immediately.
  • Use this opportunity to expand your e-commerce sales; be prepared for online orders to increase.
  • If you don’t sell online, offer customers the option to place orders by phone for delivery or curbside pickup.  

About the Author(s)

Bridget Weston

Bridget Weston is the Acting CEO of the SCORE Association, where she provides executive leadership and works directly and collaboratively with the Board of Directors to establish the vision and direction of SCORE.

Acting CEO, SCORE
Cornonavirus Sign!